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| PPC Expert

Outsourcing     Tel Aviv
Thursday, 05 July 11:50 AM

PPC Campaign Manager which will create, scale and optimize high volume PPC campaigns.

·         Responsibilities

  • Perform daily account management and of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with company’s goals.
  • Keep pace with search engine and PPC industry trends and developments.
  • Manage PPC campaigns and channels, such as: account structure, keyword expansion, ad-copy optimization, performance analyses, landing page optimization, bid management, spend allocation (desktop vs mobile, search engine and countries).
  • Develop and maintain monthly media plan across all campaigns.
  • Generate weekly and monthly reports of major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Monitor and evaluate search results and search performance across the major search channels.
  • Communication to team and management on project development, timelines, and results.

 

·         Requirements

  • 1-3 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC).
  • 1-3 years of Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing).
  • Bachelor’s degree (BA/BSc) in exact science, marketing, business or related field.
  • Master with Google Analytics and landing page optimization tools
  • Fluent English
  • Excellent interpersonal skills.
Position is full time in Tel Aviv area. Email Asteinhardt@outsourcingtoisrael.com to apply
        

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