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| Social Media Lead at WeWork

Zev Stub     Tel Aviv
Sunday, 29 July 3:34 PM

About the Role

WeWork is looking for passionate and motivated Social Media Lead to join our Public Affairs team. This person will be based in Tel Aviv and will report into our Social Media team at HQ (NYC) and the Public Affairs Director in Israel to assist with community management as well as develop and support audience engagement across WeWork Israel’s social media channels. Candidates must have excellent writing and communication skills and a strong interest in startups, small businesses, and technology.


  • Strategize to create compelling content (written, photo, and video) for WeWork Israel’s social media channels, including but not limited to: Facebook, Twitter, Snapchat, Instagram, Instagram Stories, LinkedIn, Pinterest, YouTube, and Google+.

  • Help execute strategic social media content and campaigns for new locations, events, and brand partnerships.

  • Day-to-day community management of Israel social media channels (replying to questions and concerns, writing and scheduling daily posts, etc.)

  • Track and analyze the performance of social media posts and channels and make recommendations accordingly.

  • Attend a variety of events (both during and after traditional work hours) to capture and/or create social media content.

  • Liaise with internal teams, including in-house designers and photographers, to produce creative assets.

  • Collaborate on new ideas, directions, and venues for marketing and communications.

  • Engage with the operations of the Public Affairs team in Israel and highlight their activities through social media channels, as well as provide support for all-company initiatives that the Public Affairs team is involved in.



  • Enthusiasm for WeWork’s mission and values.

  • Must be a strong self-starter who is eager to make their mark in a fast-paced, entrepreneurial organization, while effectively prioritizing and executing multiple tasks.

  • Bachelor’s degree in Marketing, Communications, or related field

  • 3–5 years of digital marketing/social media experience

  • Proactive, driven, and creative individual with strong organizational skills

  • Familiarity with using all major social media platforms

  • Ability to adapt quickly to new technology

  • Have an eye for design and photography, including keen instinct about what’s on-brand

  • Must have experience creating content for social media

  • Must be willing and eligible to work in Tel Aviv and travel to other markets as needed

  • Must be fluent in Hebrew and proficient in English

  • Experience with contests, polls, special promotions, etc. is a plus

  • Published writing examples

  • Photography and video editing skills a plus

  • Photoshop and/or InDesign skills a plus


About WeWork

WeWork is the platform for creators, providing more than 250,000 members around the world with space, community and services that enable them to do what they love and create their life's work. Our mission is to create a world where people work to make a life, not just a living, and our own team members are central to that goal.


The WeWork team believes deeply in the power of “we” and in the movement we’re a part of. We challenge convention and achieve amazing things through dedication and collaboration. There is a contagious energy in our spaces as we work together toward accomplishing our goals. Our hunger for building great spaces; empowering startups, freelancers, and small businesses; and connecting interesting people is far from being satisfied. We’re just getting started, and our journey gets increasingly exciting as more team members join the movement!


Click here to apply  


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