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Jerusalem Life

| Unilever Israel puts up ice cream prices

Zev Stub    
Thursday, 09 January 9:59 AM

Just three months after reducing the size of leading products that it markets, thereby raising their real price, food company Unilever Israel announced another price increase today. Unilever is increasing the price of its ice cream products by up to 4%.

Unilever announced a decrease in the size of the packages of its Kariot, Klik, and cracker products, thereby raising their real price, in October 2019. It is now raising the prices of the products that it sells under the Strauss Ice Cream brand (despite the name, these products are unrelated to the Strauss company).

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