Location: Har Tuv - Bet Shemesh, Israel | in-office only
Afternoon-evening hours
Strategic Marketing Leadership
Lead the development and execution of Ephoca’s marketing strategy aligned with company objectives.
Own and manage integrated campaigns across digital, Inbound, event, and outbound channels.
Email & Linkedin Marketing
- Plan and send targeted email newsletters to existing leads, including reactivation campaigns focused on past events and tradeshow contacts.
- Build marketing automation flows that improve conversion and lead nurturing.
- Oversee LinkedIn marketing, both organic and paid, to build our brand and generate leads.
- Coordinate SEO strategies to improve website visibility and traffic.
Event-Centered Marketing
- Run pre and post-event marketing campaigns for conferences and trade shows Ephoca participates in.
- Align event strategies with lead capture and brand awareness goals.
Sales Enablement
- Generate marketing tools and designs that will help showcase our units value and help shortens conversion cycles
Creative & Design Management
- Manage Ephoca’s in-house web and graphic design team to deliver effective landing pages, ads, and visual content.
- Be the final stamp of approval for company-wide creative briefs, design work, and ensure that final creative assets are perfectly aligned with campaign goals and the brands 5 star white glove image.
- Identify and act on new marketing opportunities, sponsorships, and growth hacks.
Market Intelligence
- Conduct competitor analysis to monitor market positioning and inform campaign adjustments.
Requirements
- 10+ years in marketing, with at least 3 years in a leadership/director role.
Deep understanding of digital, content, and event-based B2B marketing. - Strong project management skills and the ability to work across departments.
- Excellent written and verbal communication in English
- Experience in managing creatives and copywriters for fast-turnaround assets.
Familiarity with CRM, email marketing tools, SEO platforms, and LinkedIn Ads.
To apply, send your resume to [email protected]
